Hold it. Cuddle it. Keep it close.
Before your baby arrives, spend a little time with their FLATOUTbear. Hold it close, keep it nearby during the day, or place it beside you while you sleep. Over time, your natural scent will gently settle into the sheepskin.
It might sound unusual at first, but your scent is one of the most comforting things your baby knows.
Many parents also share a simple way to make this connection even stronger.
By adding a tiny drop of milk — breast milk or formula to the FLATOUTbear, you can create a scent your baby instantly recognises. Once your baby is born, that familiar smell can be incredibly soothing, helping them feel comforted and close to you even when you’re not there.
With a little intention and love, their flat teddy bear becomes more than a comforter. It becomes part of your baby’s sense of home and a natural source of comfort as they grow.
Let it become familiar to you, so it can feel familiar to them.
